Email Marketing Masterclass

Learn how to use email marketing effectively and efficiently with these actionable copywriting tips, including design & wireframe best practices for your emails.
Write your awesome label here.

About this course

Jeanne Jennings is a world-class Email Marketing strategist, Founder, and CEO at Email Optimization Shop and General Manager at Only Influencers. In this masterclass, she dives into how you can grow your email list, build the right email sequence and write high-converting marketing emails!
With this course you will get the knowledge and skillset to leverage the power of email marketing.

By taking this course you will learn how to...

  • grow your email list efficiently
  • build email sequences that work
  • structure & write the right emails
  • measure your success

Course outline

  Intro
00:53
0
  Email Marketing Basics and Analytics By Eliza Cani
02:47
  3 Ways to Grow your Email List
05:10
  Tactics to Grow your Email List
20:19
  Use Partnering and Third Party lists to Grow your Email List
05:14
  Legal Considerations and Analytics
08:22
  Multi effort Campaigns and Message Maps
12:11
  Campaign Frequency and Segmentation
17:39
  What to Include in your Email copy
11:26
  Email Marketing Copy Tips
13:06
  Email Marketing Wireframe and Design Best Practices
07:21
  Summary
1:25
95 mins
Beginner level
Free and unlimited access forever

Download Our
Mobile App & Watch Offline

Write your awesome label here.

About Jeanne Jennings

Jeanne is the General Manager of Only Influencers, a thriving email marketing community, and the Chief Strategist for Email Optimization Shop, a boutique consultancy for email marketing performance optimization.
She is the author of the book “The Email Marketing Kit: The Ultimate Email Marketer’s Bible”.
She is also an adjunct professor at Georgetown University, teaching digital marketing in the graduate program.
Jeanne is based in Washington, DC, earned her MBA from Georgetown University, and is an avid hockey fan.
Write your awesome label here.

Meet the Course Masters!

World-renowned creators, marketers, and influencers share their secrets of success, from creating content, marketing it and selling it like a pro!
Empty space, drag to resize

Andrea Vahl

Facebook & Instagram Ads Expert
Empty space, drag to resize

Rachel Reclam

Instructional Designer
Empty space, drag to resize

Steven Lewis

Copywriting Expert
Empty space, drag to resize

Mari Smith

Premier Facebook Marketing Expert
Empty space, drag to resize

Jeanne Jennings

Email Marketing Expert
Empty space, drag to resize

Talia Wolf

Conversion Optimization Expert
Empty space, drag to resize

Sarah Cordiner

Course Creation Expert

Get Access to all Masterclasses

Join a community of like-minded individuals and learn from subject matter experts how to create & sell online courses.

Launching an online course?

LearnWorlds is the best online course platform to create, market, and sell online courses or train customers and partners.
Start a 30-day free trial today.