A Beginner's Guide to Local SEO

Learn what local SEO is and how to rank higher in local search. Discover the key signals that influence visibility and how to optimize them, so you know exactly what to do.
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Greg Gifford,
Vice President of Search Marketing at SearchLab, Speaker & SEO Expert
8
Modules
12
Videos
12
Quizzes
1
Exam
1.5
Hours
1
Workbook

Why enroll in this course?

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  • Find out if your business needs local SEO
  • Discover which signals influence visibility in local searches
  • Learn how to optimize your website for local search

Course contents

About this course

This is the best-selling course developed by BrightLocal Academy 𑁋 a free online school dedicated solely to teaching business owners and agency professionals all aboutlocal SEO.
This beginner course is designed to introduce you to the fundamentals of local SEO, making them easy to follow, even if you’re completely new to the topic.

Greg Gifford

Greg Gifford is the Vice President of Search Marketing at SearchLab, a boutique marketing agency specializing in Local SEO and PPC. He’s one of the most in-demand speakers at digital marketing conferences worldwide, known for dynamic movie-themed presentations packed with  actionable tactics.
With  over 19 years of experience in online marketing and web design, Greg has helped hundreds of businesses boost their visibility in local search.
"If I could leave more than 5 stars I would! I am officially a Greg Gifford groupie! I learned SO much. This course was SO easy to follow and provided lots of actionable ideas. Thank you for providing such a useful course!"
Coleen Degroff, Social Media and SEO Manager, Coldwell Banker M. M. Parrish Realtors
"Really valuable! Thank you so much for the time and effort you've taken to create this. I'm now in Web Design and SEO and have a background in teaching. I cannot tell you how much I appreciated the quality of this course. Easy to follow, clear intent and I learnt so many practical bits of information. Well done." 
Tunoa Johnson, Independent Marketing Consultant, Cookies And Cache